This one comes up at some stage in every web design project. It should be be one of the first things you consider as you develop your new website.
It can be a trap to deal with the visuals first. Because you won’t be able to get the visuals right until you know how the information in your website will be organised. Until you understand the needs of your website visitors and develop workflows for them, you can’t design your website home page.
So how do you structure the content on your website and how does this impact the visuals? Well first let’s start with the website visitors.