Your website used to stand alone as your one and only digital marketing asset, and for a while it probably wasn’t much more than an online brochure. As buyers shift more and more online for both research and to purchase, your digital marketing and your website have become much more critical to business growth and the traditional website just doesn’t cut it in the current digital marketing environment.
To get the functionality required for all the digital marketing activities business needs to be engaged in today, most have tacked a bunch of disconnected add ons to their website or have subscribed to a myriad of cloud software services or a combination of both. Neither of these options provide something which is easy to use and works well overall.
There needs to be a way you can use one system to do everything you need online, your website, your email marketing, SEO, social media content marketing and more. There is, and it’s called the next generation website.